Clinica LUMINA, Website
Hi!
I am Victor Ferreira, an Art Director, Brand Strategist and UI Designer from Maceió, Brazil
Let's talkWhat I do
Art Direction
I decide how a brand looks and what it avoids
Brand
UI/UX
Screens people understand without a manual
Digital product
Web Development
I take the layout all the way to a live site
Code
AI Workflows
I use AI to cut the boring part of the work
Automation
Visual Design
System, type and image, all in order
Visual system
AI Video
Motion pieces made without a film set
Motion
About me

I'm a digital designer passionate about creating experiences that connect people and brands.
With over 5 years of experience in digital design, I combine strategic thinking with creative execution to deliver solutions that not only look amazing but also solve real business problems.
Frequently asked questions
How does the process work?
Five stages, in this order: discovery (in-depth briefing and an alignment call), creative direction (reference research and visual territory, which you approve before anything is executed), creation (logo, palette, typography and graphic elements), refinement (full presentation and adjustments) and delivery (organised final files and a brand guide). Nothing gets made before there is a clear, approved direction.
How long does a project take?
It depends on scope. A core identity takes around 10 business days; a full brand system, 15; identity plus website, 30. Your project’s timeline goes into the proposal in writing, before anything starts.
How does payment work?
Every project has a digital contract: 50% up front to hold the slot and the balance on delivery. Identity projects start at R$ 1,500, and your figure is fixed in the proposal — no hourly billing and no surprises halfway through.
How many rounds of revisions are included?
Up to two rounds after the full presentation, already inside the agreed price. They exist to fine-tune the final version, not to change direction — direction is approved earlier, at stage two, precisely so that does not happen.
Do you work with clients outside your region?
Yes. I am based in Rio Largo, Alagoas, Brazil, and work remotely across the country and beyond: briefing and presentations over a call, files delivered online. Distance changes neither the process nor the timeline.